How to start a startup company in India: A step by step guide
Uday Biswas
Uday Biswas @
Uday Biswas
JUL 06, 2021, 14:48 IST
You need to have a plan and list down the process in order for everything to go smoothly.
Here are 9 important steps that you need to follow to get started.
#1 Check the feasibility of your idea
So, you have an idea that can address a market gap.
Interesting, but how feasible is that going to be?
Is it really going to solve a problem that is big enough for your target audience?
And how much revenue are you expecting out of it in the beginning?
You and your team should be clear on all these, and you should have a plan ready to go forward.
To check the feasibility of your idea, you can rely on things like;
Market surveys
Expert advice
Previous market research on a similar idea
#2 Have your business plan ready
Before you commence your operations, you should have your business plan ready.
It should importantly contain the following things.
Company Description
Opportunity and Market Description
Strategy
Business Model
Management & Organisation
Marketing Plan
Operational Plan
Financial Plan
Having a business plan will enable you to holistically look at how your whole business process is going to work. It will also help you when you need to present the business idea in front of someone else.
This will also give you a broad idea about how to start and progress in your business operations.
#3 Choose the right business structure
Depending on how you want to scale your business, the right business structure can be chosen.
It can be a proprietorship, partnership or a private limited company.
A proprietorship firm can be run by an individual without any partners. But if you are going for a private limited company or a partnership, you need to find good partners as well.
If you are starting small and only have limited resources, you can go for a proprietorship or a partnership.
But when you go for a private limited company, the setting up process is a little more complex.
The advantage of a private limited company is that it will be treated as a separate entity and any liabilities related to your business will not affect your personal assets.
To get things right, you can avail help from a Business Consultant or a Chartered Accountant.
#4 Look for funds
When you start off, you will essentially need funds to sustain as a startup.
There are multiple ways to look for funding. Below are some of the important ones you can try out.
Bank Loans
Bank loans are a common method of getting funds for your business. As the governments have now introduced many startup friendly schemes, it is comparatively easy to get loans if you have an innovative startup.
You can rely on bank loans in the very beginning, and once your company is set up and running, you can look for other ways of intermediate funding.
Angel Investors
Angel investors are individuals who are ready to invest in your startup in exchange for a share or equity in your business.
Many of these angel investors are people with industry experience, and they will also be able to provide you valuable business advice.
However, you would often need to prove before these investors that your startup has an innovative idea and it is worth investing in.
Venture Capital
Venture Capitalists invest in startups which are of high potential. In return for the investment, they get equity in the business. Venture Capitalists also make money when the business goes public or gets acquired by another company.
#5 Get company registration
Next step is to get your company registered as per the business structures we discussed above.
You can do this with the help of a chartered accountant in India. They will help you with the necessary steps and processes that you need to go through.
A proprietorship or partnership is comparatively easy to set up and involves less paperwork. But registering a private limited company takes more time and you will need to go through a lot of processes before you can start your operations.
#6 Register in Startup India Program
You can register your startup on the Startup India website and benefit from many programs run by the Indian government.
From the year 2017, the government of India has changed the definition of a startup and the overall age limit of startups has been raised from five years to seven years.
Being a part of the Startup India program will help you in securing funds easily and will also get you some tax benefits for your startup.
#7 Intellectual properties
It is important to have a unique name, logo and other creative assets for your startup. Make sure you are protecting them by getting all the necessary intellectual property rights.
This would involve getting a trademark for your logo, owning a domain name of your brand and so on.
It is a good practice to invest in building a good brand identity for your business. This will involve your logo, colors, slogan, and other branded content.
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